Navin

Marketing skills

Preloaded by /campaign

SkillPurpose
studio-expert-contractSenior desk contract: evidence, deliverables, PASS/WARN/BLOCK gate.
critic-reviewerCritical review before delivery.
campaign-managerBrief, message house, calendar, UTMs (+ check_campaign_brief.py).
ad-creative-generatorAd concepts, hooks, and placement declinations.
social-media-managerPlatform-native content, formats, and posting strategy.
copywriting-agentPersuasive copy: headlines, body, CTAs.
image-generationGenerates images through the configured provider.
video-generationScripts, storyboards, and video generation through the configured provider.
brand-voice-managerKeeps a consistent voice across all assets.
customer-persona-builderBuilds data-backed personas.

Complementary skills

SkillPurpose
digital-marketing / growth-marketingChannel playbooks and growth loops.
marketing-strategistPositioning and go-to-market strategy.
marketing-analyticsMeasuring campaign performance.
market-researchMarket sizing, trends, and insights.
paid-ads-managerPaid campaign structure and optimization.
email-marketingSequences, deliverability, and automation.
content-generation / content-recyclerProducing and repurposing content at scale.
blog-writerLong-form articles.
product-visualsProduct photography direction and generation.
go-to-market-plannerLaunch plans.
conversion-rate-optimizationLanding and funnel optimization.
lead-generation / lead-qualificationAcquiring and scoring leads.
competitor-intelligenceMonitoring competitor moves.
cold-email-writer / email-writerOutbound and transactional email copy.
fact-checker / proofreaderQuality pass before publishing.

Skills load automatically with /campaign; invoke any of them explicitly for a focused task ("use paid-ads-manager to structure the Google Ads campaign").

Source: content/docs/navin_marketing/en/skills.md