SEO actions - 12 cards
Each card sends /seo with a precise specification; your brief is appended.
Audit
| Action | Delivers |
|---|---|
| Technical audit | Full site audit: fetches key pages, checks indexability (robots, canonicals, sitemaps), meta and heading structure, structured data, internal linking, obvious performance issues - findings ordered by impact with fixes. |
| On-page audit (URL) | Deep audit of one page: title/meta/H-structure, keyword targeting and intent match, content depth vs top competitors, internal links, media optimization - prioritized fix list with rewritten elements. |
| Competitor analysis | Fetches competitors' key pages, compares content strategy, site structure, targeted keywords, and strengths - gap analysis with concrete opportunities. |
| Content audit | Inventories the site's main pages, flags thin or outdated content, detects keyword cannibalization - keep/refresh/merge/delete action plan. |
Research
| Action | Delivers |
|---|---|
| Keyword research | Seed expansion, intent classification (informational/commercial/transactional), difficulty and value estimates, clustered and prioritized in a table saved as a file. |
| Content plan & clusters | Pillar pages and supporting articles per cluster, target keyword and intent for each, internal linking plan, publishing order by impact. |
| Questions & intents | Questions users ask (people-also-ask style, forums, related searches), listed by intent, mapped to content formats, with quick wins highlighted. |
| Local SEO | Business profile optimization checklist, local keyword targets, citations and reviews strategy, localized landing page structure, tracking plan. |
Optimize
| Action | Delivers |
|---|---|
| SEO article | Complete optimized article: title tag and meta description, H1-H3 structure covering the topic's entities, natural keyword usage, FAQ section, internal link suggestions, schema.org FAQPage/Article markup - saved as a file. |
| Meta & tags optimization | Rewritten title tags (CTR-focused, correct length), meta descriptions, Open Graph/Twitter tags, heading hierarchy - before/after tables. |
| Schema.org markup | JSON-LD structured data adapted to the site: Organization, Product, Article, FAQ, Breadcrumb, or LocalBusiness - valid, ready to paste, with placement instructions. |
| Links & backlinks plan | Internal linking plan (money pages, anchors, mesh between clusters) plus a backlink acquisition plan (targets, tactics, outreach templates), prioritized by effort/impact. |